David Evans

Founder | Building Microgifter — AI Social Gifting & Merchant CRM Platform
SaaS Product Builder | eCommerce & CRM Systems | Local Commerce Infrastructure
20+ Years Building Tools for Small Business Growth · Phoenix, AZ · VP3 Media Corp.

About

Founder of VP3 Media Corp. and creator of Microgifter, an AI-powered social gifting and commerce platform designed to help local businesses convert engagement into revenue through predictive gifting, CRM automation, and customer lifecycle systems.

I’ve spent 20+ years building, operating, and optimizing systems for small businesses across eCommerce, marketing, customer operations, and product development. My work sits at the intersection of merchant operations, CRM design, and commerce automation.

Focused on turning fragmented customer interactions into structured, revenue-generating systems.

Experience

Founder — VP3 Media Corp. (Microgifter)
May 2024 – Present · Phoenix, AZ
Building Microgifter — a merchant CRM + social gifting platform that turns engagement into revenue.
  • Built end-to-end SaaS architecture for merchant CRM, gifting, and lifecycle automation
  • Designed customer lifecycle flow: acquisition → gifting → redemption → retention
  • Developed merchant dashboard for campaign creation and performance tracking
  • Implemented QR-based gifting and redemption systems
  • Designed UX and product strategy for merchant conversion systems
  • Developing predictive engagement + AI-assisted commerce layer
Client Services Manager — Timeshare Attorneys of America
  • Managed client onboarding and intake workflows
  • Handled document discovery and case preparation
  • Developed CRM workflows for client tracking and communication
  • Managed customer service and office operations
eCommerce Listing Specialist — Kodi Distributing
Sep 2023 – Apr 2024
  • Managed 100,000+ SKU catalog across multi-channel platforms
  • Optimized product listings and marketplace data integrity
  • Maintained Amazon and eCommerce listing accuracy
  • Supported inventory and merchandising workflows
Marketing Coordinator — Platypusco
Mar 2010 – Oct 2010
  • Supported eCommerce operations and product data management
  • Managed fulfillment, shipping, and inventory workflows
  • Assisted customer service and marketing campaigns
Founder — Ridge Rider Designs
May 2005 – Oct 2008
  • Founded design and web development agency for local businesses
  • Delivered branding, websites, and marketing assets
  • Managed full client lifecycle: sales → delivery → support
  • Built early-stage entrepreneurship and product delivery experience

Core Skills

SaaS Product Development
CRM Systems & Workflow Design
eCommerce Operations (100K+ SKU Systems)
Customer Lifecycle Management
Merchant Growth Systems
UX / Product Strategy
Startup Operations & Execution
Local Commerce Infrastructure
Data-Driven Commerce Systems
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